Mobile Commerce

How smartphones have changed the way we live?

One in every five people in the world now owns a smartphone. Of these, a whopping 90% of them use their smartphone first thing in the morning, even before they get out of the bed.

Smartphones are beginning to transform how we engage in our daily lives. As Starbucks CEO Howard Schultz recently put it, “All of us can see in our individual life that our phone is becoming our primary device for all kinds of things.” People use them every other hour for texting, emailing, checking social media updates and playing games. More recent studies show that most of the smartphone users even started shopping through their smartphones.

Mobile commerce on the rise

Last holiday season, shoppers mostly went mobile to tackle their gift list. New research shows that in-store mobile phone use helps consumers with shopping. Read the research study on Google’s Think Insights to know more.

The introduction of plastic payments in the 1950s and Internet e-commerce in the 1990s revolutionized the retail industry. Fast forward to 2014, the majority of retail sales are now made from tablets and mobile devices (sometimes also referred to as Web 3.0).

comScore, Inc. is a leader in measuring the digital world. In a recent press release, they announced that for the first half of 2013, M-Commerce spending accounted for $10.6 billion, representing 10 percent of total digital commerce during that time. The top-ranked product categories in total mobile commerce sales for the period were Apparel & Accessories, Computer Hardware, and Event Tickets. Video Games, Consoles & Accessories also showed the highest percentage of digital commerce spending occurring via m-commerce (23.7 percent).

For  more information or for free consultation about mobile commerce for your small business , write to [email protected].

The post Mobile commerce for small business appeared first on motion9studios.com.

The post Mobile Application Development appeared first on motion9studios.com.